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Hello
I’m Queen Esther — the founder of Simply Royal Kidz and a proud mom of three amazing children who inspire everything I do.
This brand was birthed from a deep desire to clothe children in more than just fabric, but in identity, purpose, and truth. Inspired by 1 Peter 2:9, I believe that every child is born chosen, royal, and uniquely called by God.
I started Simply Royal Kidz as a way to combine my love for fashion, faith, and family. As a mom, I’ve learned that what we speak over our children and dress them in matters. Every piece I design carries a message, a reminder that your child was born to reign.
Thank you for being a part of this royal journey. I pray that this brand speaks life into your home, your children, and your heart. 💜
Our Story
Born from the same heart that launched Simply Royal Boutique, this children's line carries the message of 1 Peter 2:9 into the next generation. Our kids are chosen, set apart, and royal in God’s eyes. As a mother of three, I’ve seen firsthand how identity must be affirmed early. God placed this brand heavily on my heart, not just to clothe kids, but to speak life into them.
At Simply Royal Kidz, every piece is designed to remind children who they are: loved, chosen, bold, covered, and created with purpose. Whether it’s a soft onesie or a statement tee for your tween, our clothing is more than fabric, it’s a declaration.
Mission Statement
I want every mother to know they are not alone, that we’re in this together, raising the next generation God's way! Simply Royal Kidz is not just a place to buy clothes, but a place to feel connected to God’s voice in raising the next generation, His way, and for His glory. This starts by speaking and affirming who they are early. When a child knows who they are in Christ, they're already dressed for purpose.
Contact
I'm always looking forward to speaking with you. Let's connect.